belle

ABOUT

LABEL

PRODUCT DESIGN SPECIALIST.

I help teams transform technical complexities into human‑centered products. I bring strategy, storytelling, and interaction expertise, with a background designing for Web3 consumer platforms, creator tools, and consumer‑facing products, helping teams bring ideas to life quickly and meaningfully.

TORQUE PROTOCOL

Smart incentive campaigns for Solana projects. Launch leaderboards, raffles, airdrops and loyalty rebates with a flexible rewards system and a no‑code interface. Projects can use any SPL token, track custom actions, allocate rewards dynamically and view real‑time analytics to fine‑tune their strategies.

$6M

Rewards distributed by clients to users

300+

Campaigns created in private beta

$4B

Volume generated for clients

LABEL

TRUFFLE

A no‑code, self‑service platform for creating and distributing Solana NFTs. It offers multiple drop types such as Core editions, Random mints, Packs, Airdrops and Hybrid drops so creators can pick the right format. Creators can design and manage live or draft mint pages and share them directly. The platform includes utilities like rule set management, collector snapshots and hashlist generation to help manage collections after launch. Truffle shut down on 15 August 2025, but its tools continue to inspire NFT builders.

LABEL

NFT drop types

Core, Random, Packs, Hybrids

Utilities

Rule set manager, snapshot, hashlist

Custom mint pages

METAPLEX STUDIOS

The Candy Machine tool powers fair NFT launches and collection setup on Solana. Creators can accept payments in SOL, NFTs or any token. They set start and end dates, mint limits and other guard rules while bot taxes and Captchas help prevent abuse. Guard groups make different minting rules possible for different phases, and artists can reveal NFTs after launch.

SOL + SPL token payments

Token gating + anti‑bot guards

Guard grouping + NFT hide/reveals

LABEL

HOLAPLEX

Launch your own NFT store and auction items without code.

The marketplace uses the Metaplex Auction House contract, so tokens stay in your wallet until they sell and you keep custody and control.

LABEL

Connect

Projects

Torque Protocol

Truffle

Metaplex Studios

Holaplex

Projects

Torque Protocol

Truffle

Metaplex Studios

Holaplex

Connect

Projects

Torque Protocol

Truffle

Metaplex Studios

Holaplex

Projects

Torque Protocol

Truffle

Metaplex Studios

Holaplex

Connect

SKILLS

UX Design

UI Design

Product Design

Journey Mapping

Design Systems

Wireframing

Interaction Design

Usability Testing

Leadership

Mentoring

Robert Henderson

Senior Software Engineer | Magic Eden, Salesforce

“I would highly recommend Belle as a UX Designer. She has a meticulous eye for detail and works very well with engineers.”

I appreciated her quick turnaround on feedback in her Figma designs, and appreciated her creating quick mockups from ideas discussed in brainstorming meetings. She holds strong opinions about UX and knows how to fight (advocate) for design, including important features, whether it's complex or small. Belle and I worked on a small team of 4 engineers, 1 Product Manager, and she as the sole UX Designer. We built a no-code product from the 0 to 1 that focused on excellent user experience, despite complex processes happening underneath the hood. Her focus on UX helped us build a product that was both easy to use and delightful. I'd be super excited to work with Belle again in the future!

I worked directly with Rob on Creator Studio at Metaplex Studios

Stephen Hess

Founder, Metaplex Foundation & Metaplex Studios

“Belle is one of the best blockchain product designers in the world with an expert level understanding of the Solana ecosystem and an ability to create intuitive interfaces for novel crypto mechanics and UX patterns."

She's incredibly productive and can cover large surface areas quickly for new ideas, with a natural intuition for when it's important to gather input from stakeholders or customers, and when we know enough to move forward confidently with a solution. I've seen nothing but admiration and respect from her technical collaborators and teammates generally, and I'm confident she could add value in almost any team environment given her adaptability, natural intelligence and 'by any means necessary' approach to solving problems and shipping.

Stephen was CEO at Metaplex Studios during my time there.

Juca Lopes

Design Leader, Payments & Risk @ Google | Prev. Meta, Airbnb, CommBank

“I use some of Belle's work as example to other students. Her craft, diligence and skills are beyond her years. If you have a chance, work with her."

“Belle's work was very impressive during our UX course. Her ability to connect the dots between all the UX methodology tools and create a simple and persuasive narrative was inspiring. Can't wait to see what she does next."

I worked directly with Rob on Creator Studio at Metaplex Studios

Jason Schorr

FullStack Engineer | Tensor, Solana Foundation, Bloomberg

“Belle thinks through problems well and delivers solid solutions. She's reliable, communicates clearly, and is easy to collaborate with. ”

"I worked with Belle at Holaplex where she did excellent design work. She has a talent for creating interfaces that were clean and intuitive. I look forward to an opportunity to work with her again."

I worked indirectly with Jason at Holaplex

Connect

Projects

Torque Protocol

Truffle

Metaplex Studios

Holaplex

belle

About

LABEL

belle

About

LABEL

belle